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As the CFO role has steadily broadened and become more complex than all other C-suite roles, operating with 1-2 people down in 2023 feels like norm that likely won’t get fixed in 2024. Through the finance function lens, CFOs report that workload is heavy especially as the 2024 budgeting season ratchets up. With access to capital proving to be a higher hurdle than usual, budgets have tightened down ...

From the very start of the Q3 Roundtable Series, The CFO Alliance and strategic partner, First Water, have been advocating Constraint-Based Budgeting (CBB) as a way to build more solid plans in a volatile economy. As the roundtable roadshow continues its cross-country tour with the aptly chosen theme of “Budgeting in a Constrained World”, CFOs and finance executives participating in the events are ...

According to a Deloitte Signals Survey, CEOs on average said they value CFOs more than any other role in the executive suite. That implies that CFOs have inherent powers, and an implicit expectation, to not only run the business on a day-to-day basis but also to lead transformation. Every data point, every investment has to be analyzed and rationalized. Who better than a CFO to protect and lead

Only 52% of emerging and mid-market CFOs feel confident at the mid-year mark that they’ll meet their full-year 2023 revenue and EBITA targets according to the Mid-2023 CFO Checkpoint Report published by The CFO Alliance in July (download below).

In July 2023, The CFO Alliance, the leading finance peer community comprising thousands of emerging and mid-market CFOs and finance leaders, captured insights on how economic conditions and internal business factors have impacted first-half financial results, the outlook for the rest of the year, and the state of finance teams. Access the full report here:https://40043933.hs-sites.com/en/mid-year ...

The run-up to the 2024 budgeting process begins with delivering fresh insights, proven methodologies, and peer collaboration planned for our Q3 Roundtable Series. And challenging orthodoxies of the budgeting process is one of the main themes. Here’s a brief outline on adaptive and innovative budgeting strategies that we’ll be discussing: • Exploring beyond traditional budgeting models and their ...

How CFOs Can Improve Top-line Forecasting Accuracy with a Basic Understanding of Selling & Sales Management Who is responsible for forecast accuracy? Regardless of the story that the cross-function forecast inputs tell, good or bad, CFOs “own it”. They’re the truth hunters situated at the top of the value chain. Marketing and the Sales function in particular share this responsibility, and they ...

How CFOs Can Improve Forecasting Accuracy with a Basic Understanding of Branding & Marketing Strategy Here’s a recurring scenario. Marketing has projected some sporty metrics for the demand generation campaigns they are implementing and Sales has rolled up their forecast predicting above plan results. But, CFOs, let’s just say the quiet part out loud. “How much should the numbers be de-risked?”

For CFOs, it has always been about enabling sustainable growth despite the orthodoxic focus on cost containment persisting on management agendas. Today’s CFOs are focused on the top line as much as the bottom. Over 75% of study responders are making double digit investment increases in marketing, sales, talent, and supportive technologies to scale their growth engines as they make the most of ...

Blog Post: No other C-Suite role has undergone more change than that of the CFO. Volatile economic conditions, rapid technological innovation, and shifting buyer behaviors have added pronounced complexity and more responsibilities to the growth management process. And these market forces overlay heavily on the “Job 1” aspects of the CFO’s role – that of transforming the finance function into a ...